SEA VODKA
SEA VODKA
SEA VODKA
SEA VODKA
SEA VODKA
BRANDING | 2018
CLIENT: SEA VODKA
CHALLENGE
Sea Vodka is a high-quality vodka from Lithuania that is filtered seven times and platinum filtered nine times; but is still sold at a moderate to low price. Their vodka was already in many markets but they were looking to expand their product to more sellers along the U.S. west coast. This was the perfect time to also refresh their brand and identity before they expand their market. Sea Vodka also has a lot of heritage coming from Lithuania where the company was founded, so we want to capture their high quality and heritage within their new identity.
CHALLENGE
Sea Vodka is a high-quality vodka from Lithuania that is filtered seven times and platinum filtered nine times; but is still sold at a moderate to low price. Their vodka was already in many markets but they were looking to expand their product to more sellers along the U.S. west coast. This was the perfect time to also refresh their brand and identity before they expand their market. Sea Vodka also has a lot of heritage coming from Lithuania where the company was founded, so we want to capture their high quality and heritage within their new identity.
CHALLENGE
Sea Vodka is a high-quality vodka from Lithuania that is filtered seven times and platinum filtered nine times; but is still sold at a moderate to low price. Their vodka was already in many markets but they were looking to expand their product to more sellers along the U.S. west coast. This was the perfect time to also refresh their brand and identity before they expand their market. Sea Vodka also has a lot of heritage coming from Lithuania where the company was founded, so we want to capture their high quality and heritage within their new identity.
CHALLENGE
Sea Vodka is a high-quality vodka from Lithuania that is filtered seven times and platinum filtered nine times; but is still sold at a moderate to low price. Their vodka was already in many markets but they were looking to expand their product to more sellers along the U.S. west coast. This was the perfect time to also refresh their brand and identity before they expand their market. Sea Vodka also has a lot of heritage coming from Lithuania where the company was founded, so we want to capture their high quality and heritage within their new identity.
CHALLENGE
Sea Vodka is a high-quality vodka from Lithuania that is filtered seven times and platinum filtered nine times; but is still sold at a moderate to low price. Their vodka was already in many markets but they were looking to expand their product to more sellers along the U.S. west coast. This was the perfect time to also refresh their brand and identity before they expand their market. Sea Vodka also has a lot of heritage coming from Lithuania where the company was founded, so we want to capture their high quality and heritage within their new identity.
CONCEPT
Lithuanian folk art and antique nautical charts provided major inspiration for Sea Vodka's new visual system. The designs are symmetric line art similarly referenced to the Lithuania design motifs. Vodka flavors are envisioned as the Seven Seas, individualized with unique details referencing ingredients and flavors, united by a cohesive line style. The colors were chosen to be modern and to add a high-end luxury to capture their quality.
CONCEPT
Lithuanian folk art and antique nautical charts provided major inspiration for Sea Vodka's new visual system. The designs are symmetric line art similarly referenced to the Lithuania design motifs. Vodka flavors are envisioned as the Seven Seas, individualized with unique details referencing ingredients and flavors, united by a cohesive line style. The colors were chosen to be modern and to add a high-end luxury to capture their quality.
CONCEPT
Lithuanian folk art and antique nautical charts provided major inspiration for Sea Vodka's new visual system. The designs are symmetric line art similarly referenced to the Lithuania design motifs. Vodka flavors are envisioned as the Seven Seas, individualized with unique details referencing ingredients and flavors, united by a cohesive line style. The colors were chosen to be modern and to add a high-end luxury to capture their quality.
CONCEPT
Lithuanian folk art and antique nautical charts provided major inspiration for Sea Vodka's new visual system. The designs are symmetric line art similarly referenced to the Lithuania design motifs. Vodka flavors are envisioned as the Seven Seas, individualized with unique details referencing ingredients and flavors, united by a cohesive line style. The colors were chosen to be modern and to add a high-end luxury to capture their quality.
CONCEPT
Lithuanian folk art and antique nautical charts provided major inspiration for Sea Vodka's new visual system. The designs are symmetric line art similarly referenced to the Lithuania design motifs. Vodka flavors are envisioned as the Seven Seas, individualized with unique details referencing ingredients and flavors, united by a cohesive line style. The colors were chosen to be modern and to add a high-end luxury to capture their quality.
DESIGN TEAM
Sean Carbary \ Communication Designer
Rob Dey \ Art Director
Taste the Seven Seas.
Taste the Seven Seas.
Taste the Seven Seas.
Taste the Seven Seas.
Taste the Seven Seas.
PROCESS \ SKETCHES
PROCESS \ SKETCHES
PROCESS \ SKETCHES
PROCESS \ SKETCHES
PROCESS \ SKETCHES
carbarysean@gmail.com
517.348.8427
carbarysean@gmail.com
517.348.8427
carbarysean@gmail.com
517.348.8427